Middle East & Africa Pet Snacks And Treats Market Summary
The Middle East & Africa pet snacks and treats market size was estimated at USD 1.24 billion in 2024 and is projected to reach USD 1.96 billion by 2030, growing at a CAGR of 7.9% from 2025 to 2030. The market growth is attributed to the rising pet adoption rates and the growing trend of pet humanization, with owners increasingly treating their pets as family members.
Key Market Trends & Insights
- Based on product, the chewable is expected to register the fastest CAGR during the forecast period.
- Based on pets, the dogs segment contributed to the largest revenue share of over 68.3% in 2024.
- By distribution channel, the specialty pet store segment dominated the Middle East market, with a share of 42.8% in 2024.
Market Size & Forecast
- 2024 Market Size: USD 1.24 Billion
- 2030 Projected Market Size: USD 1.96 Billion
- CAGR (2025-2030): 7.9%
This shift has fueled demand for natural, nutritious, and health-oriented pet snacks and treats that promote the overall well-being and development of companion animals. The market for pet snacks and treats in the Middle East & Africa is gaining momentum, driven by rising pet adoption and the growing trend of pet humanization. In Saudi Arabia, Delicious Food Factory (DFF) has inaugurated the region’s largest pet food manufacturing facility, spanning 55,000 square meters in 2024. The facility will produce 60,000 tons of dry food and 40,000 tons of wet food annually, marking a significant step toward regional self-sufficiency and innovation in the pet nutrition sector. This large-scale investment underscores the growing demand for high-quality, nutritious, and convenient pet snacks and treats tailored to evolving consumer preferences.

Growing disposable incomes, rapid urbanization, and the expansion of modern retail and e-commerce channels are further driving the market. Consumers across the Middle East and Africa are increasingly investing in premium, health-oriented, locally manufactured pet products that support overall pet well-being, reflecting a significant shift toward responsible and holistic pet care.
Product Insights
The eatables segment led the market, accounting for the largest revenue share of 65.3% in 2024, driven by shifting consumer preferences toward convenience and wellness. In the UAE, Zabeel Pets, backed by Dubai's royal legacy, launched at Pet World Arabia in 2025. Pet World Arabia hosts 16+ exhibitors from 25 countries and unveiled a ready-to-eat pet nutrition range targeting premium pet owners.

The chewable segment is expected to grow at the fastest CAGR of 9.3% over the forecast period, driven by demand for convenient, high-quality textures and formulations.
PetCentral offers “air-dried dog treats” that are slowly dehydrated at low temperatures to preserve real meat and organ nutrition, with no artificial additives, while supporting dental health through chewy texture. These air-dried treats exemplify how manufacturers and retailers are meeting pet owners’ evolving preferences for clean-label, easily consumable snack formats that deliver nutritional value and premium positioning throughout the region.
Pet Insights
The dogs segment led the market with the largest revenue share of 68.3% in 2024, fueled by rising ownership and the growing perception of dogs as integral family members. Increasing awareness of pet health and nutrition drives demand for premium, natural, and functional products, including treats that promote oral health, digestion, and joint support. Urbanization, higher disposable incomes, and the expansion of modern retail and e-commerce platforms enable greater product accessibility.

The cats segment is expected to grow at the fastest CAGR of 9.1% from 2025 to 2030. Driven by the increasing popularity of cats as household companions, particularly in urban centers. Rising awareness of feline nutrition and wellness has boosted demand for premium, grain-free, and protein-rich formulations that support digestive health, skin, and coat care.
Distribution Channel Insights
Based on distribution channel, the specialty pet stores segment led the market, accounting for the largest revenue share of 42.8% in 2024. Supported by the evolution of specialty retail, the market is witnessing strong growth driven by expanding pet ownership and premiumization trends.
Pet Corner recently inaugurated its 20th retail store in the UAE, marking two decades of commitment to the pet care industry. This milestone reflects the growing investment in dedicated pet retail infrastructure and consumer demand for convenience, quality, and personalized service.
Specialty retailers increasingly offer premium, health-oriented pet snacks and treats featuring clean-label ingredients, functional benefits, and sustainable packaging. With expanding urban populations, higher disposable incomes, and increasing pet humanization, the specialty pet treats segment is well-positioned for sustained growth and innovation across the Middle East and Africa.

The online sales channel segment is expected to grow at the fastest CAGR of 9.1% from 2025 to 2030, fueled by the rapid expansion of e-commerce platforms, increasing internet penetration, and evolving consumer purchasing behaviors. The online segment of the market is experiencing rapid growth. Pet owners are increasingly opting for digital retail channels due to their convenience, product diversity, and access to premium global brands.
The Petshop’s launch of a one-hour delivery service across Dubai and Abu Dhabi sets a new standard for speed and efficiency in online pet retail. Such innovations highlight the growing demand for instant fulfillment and superior service experiences.
Country Insights
South Africa Pet Snacks And Treats Market Trends
The pet snacks & treats industry in South Africa is expected to witness a CAGR of 8.5% from 2025 to 2030. The rapid development of modern retail channels, rising incomes, and increased consumer focus on product quality and safety support market expansion. The growing awareness of pet nutrition, combined with the availability of innovative products such as functional, clean-label, and locally manufactured treats, is driving market expansion.
Key Middle East & Africa Pet Snacks And Treats Company Insights
Some of the key players in the Middle East & Africapet snacks and treats industry include Mars, Incorporated and Nom Nom.
Key Middle East & Africa Pet Snacks And Treats Companies:
- Nom Nom
- Mars, Incorporated
- Nestlé
- J.M. Smucker Co.
Recent Developments
- In April 2024, Kormotech, a Ukraine-based company, expanded its distribution network to Qatar and Nigeria, extending its global presence to 46 countries. It currently supplies approximately 1,065 tons of pet food annually to the MEA region and aims to further increase this volume in response to the region’s growing demand.
Middle East & Africa Pet Snacks And Treats Market Report Scope
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Report Attribute
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Details
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Market size value in 2025
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USD 1.34 billion
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Revenue forecast in 2030
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USD 1.96 billion
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Growth rate
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CAGR 7.9% from 2025 to 2030
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Base year for estimation
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2024
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Historical data
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2018 - 2023
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Forecast period
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2025 - 2030
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Quantitative units
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Revenue in USD million/billion, and CAGR from 2025 to 2030
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Report coverage
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Revenue forecast, company ranking, competitive landscape, growth factors, trends
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Segments covered
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Product, pet, distribution channel, country
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Country Scope
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South Africa
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Key company profiled
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Nom Nom; Mars, Incorporated; Nestlé; J.M. Smucker Co.
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Customization scope
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Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.
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Pricing and purchase options
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Avail customized purchase options to meet your exact research needs. Explore purchase options
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Middle East & Africa Pet Snacks & Treats Market Report Segmentation
This report forecasts revenue growth at the region & country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the Middle East & Africa pet snacks and treats market report based on product, pet, distribution channel, and counrty.
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Product Outlook (Revenue, USD Million, 2018 - 2030)
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Pet Outlook (Revenue, USD Million, 2018 - 2030)
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Distribution Channel Outlook (Revenue, USD Million, 2018 - 2030)
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Country Outlook (Revenue, USD Million, 2018 - 2030)